{"title":"Shop by Publisher - Sage Publications","description":"","products":[{"product_id":"introduction-to-biopsychology","title":"Introduction to Biopsychology","description":"\u003cp\u003e • Author(s): Andrew P. Wickens\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: SAGETexts\u003cbr\u003e • Subject: Education \u0026amp; Psychology\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eA comprehensive textbook that presents a clear, engaging introduction to theories and research in biopsychology.  A comprehensive textbook that provides a clear, engaging introduction to the theories and research in biopsychology. Introduction to Biopsychology offers everything you need to know about the brain and its behaviour—from sensory systems, eating disorders and sleep to drugs, language and memory. It provides a comprehensive look at the sensory systems which affect our perception and understanding of the world around us, and a unique insight into degenerative diseases of the brain including Alzheimer’s, Parkinson’s and Huntington’s diseases.  Each chapter is thoroughly illustrated with engaging diagrams, gures, tables, examples, boxed materials and recent research studies to make the content easy to understand and application-oriented. This book will help biopsychology students, with no background knowledge in biology or psychology, keep abreast of the latest developments in this dynamic and forward-looking area of psychology.  Key Features:  Concise and well-balanced coverage of biopsychology  Includes latest research on the neural basis of mental illness, degenerative diseases and genetics  Each chapter aided by insightful pedagogical features such as learning outcomes, key terms and MCQs to test your understanding  A student-friendly approach and lucid language for easy comprehension of the Subject\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44908520800407,"sku":"9789354792083","price":893.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9789354792083.webp?v=1769199597"},{"product_id":"a-critical-introduction-to-social-research","title":"A Critical Introduction To Social Research","description":"\u003cp\u003e • Author(s): Matt Henn | Mark Weinstein\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: Sage South Asia\u003cbr\u003e • Subject: Sociology and Anthropology\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eA Critical Introduction to Social Research is the new, updated and improved edition of A Short Introduction to Social Research. 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An Introduction to Counselling and Psychotherapy takes readers through the entire therapeutic process by introducing the theory and applying it to real-life practice. Drawing on years of experience as a counselling practitioner and researcher, the author links counselling and psychotherapy theory to the development of appropriate skills and locates it within the context of contemporary therapeutic practices. This ground-breaking textbook represents a benchmark in understanding and applying the principles and practice of counselling and psychotherapy. Key Features: Chapter Overviews and Section Outlines help readers navigate the book and get the most out of it. Discussion Questions and Pause for Reflection sections help readers critically engage with and reflect on what they have learnt. Case Studies help readers apply key ideas in practice across settings and modalities. 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This adaptation of basic Counselling skills guides students and practitioners through developing a range of key skills essential for the contemporary mental health professional. The skills It teaches are not just useful in basic Counselling but applicable across a range of settings including nursing, social Work and youth work. The book explains more than 17 Counselling skills in a well-defined context with clear illustrations and examples to facilitate easy comprehension. The chapters also cover various professional issues such as ethical dilemmas, working with diversity and supervision. 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Contents Prologue Serendipity Intended Readers Overview of the Rook The Task Before You What is a Research Proposal? When is a Research Proposal Required and Why? What Are the Key Aspects of Proposal Preparation? What Should be Included in the Introduction, Rationale andLiterature Review? What is the Significance of the Aims, Objectives, and ResearchQuestions\/Hypotheses? What Should be Included in the Methodology\/ResearchImplementation Sections? What Financial Considerations Are Required? What Planning and Organisation Details Are Required? Who Are The Other Potential Contributors to and Referees ForYour Project? Where Does it End? Reactions, Reflections and Anticipations Appendix 1 Funding Sources Appendix 2 Resources Glossary Index\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44908906283159,"sku":"9788132110231","price":421.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788132110231.webp?v=1769199718"},{"product_id":"development-theory","title":"Development Theory","description":"\u003cp\u003e • Author(s): Jan Nederveen Pieterse\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: Sage South Asia\u003cbr\u003e • Subject: Politics and Current Affairs\u003cbr\u003e\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44908906676375,"sku":"9788132105657","price":591.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788132105657.webp?v=1769199719"},{"product_id":"digital-marketing-strategic-planning-integration","title":"Digital Marketing: Strategic Planning \u0026 Integration","description":"\u003cp\u003e • Author(s): Annmarie Hanlon\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: Sage South Asia\u003cbr\u003e • Subject: Business Management\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAn unbiased approach to the latest digital marketing models, offering students and practitioners a range of tools to implement in their digital marketing planning and strategy. Covering all aspects of digital marketing planning, the book aims to provide a roadmap for a digital marketing journey. This book has been structured to map the development of a digital marketing plan and concludes with a ready-made plan template to download and adapt. In addition, the content is supported by case examples from real-world organizations, and a number of pedagogical features throughout the chapters. The book is suitable for digital and e-marketing courses as well as professional courses for anyone interested in gaining a holistic understanding of digital marketing. 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Throughoutthe text, these principles are put into context with illustrationsand examples drawn from all over the world and from all kinds oforganization - from Shell, Airbus and Tesco to small and non-profitenterprises. With an emphasis on topical, distinctive and engaging features,this text offers: Over 120 short, topical case studies drawn from every type oforganization across more than 20 countries, written especially forthis book and supplemented with questions and tasks. Worksheets for strategy analysis that can be used to tacklereal-world situations Learning outcomes, key points and summaries to focus yourreading on what matters Chapter-by-chapter exercises for further study anddiscussion Suggestions for further reading to deepen your understanding ofthe theories underpinning the chapters In addition, tutors will benefit from a fully developedcompanion website offering lecture slides, teaching notes for casestudies and assignments, module plans and links to further reading.www.sagepub.co.uk\/pitt Contents Preface The Essence of Strategy and Strategic Management Understanding the External Environment Industry Sector Environments Enterprise Stakeholders, Identity and Purpose Enterprise Resources Distinctive Capabilities Strategic Decision-M\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44908908216471,"sku":"9788132110378","price":761.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788132110378.webp?v=1769199721"},{"product_id":"human-resource-development-theory-and-practice","title":"Human Resource Development: Theory and Practice","description":"\u003cp\u003e • Author(s): Kenneth Mølbjerg Jørgensen | David McGuire\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: Sage South Asia\u003cbr\u003e • Subject: Business Management\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe field of Human Resource Development has emerged as one of the most dynamic and multifaceted areas of business and management in recent years. 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It will also be useful to attendees of Executive and Management Development Programs. Social Media Marketing blends essential theory with practical application and covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand’s marketing communications, and harnessing social media data to yield consumer insights. This textbook outlines the “four zones” of social media—community, publishing, entertainment, and commerce—which marketers can use as a part of the strategic planning processes to achieve their core objectives. The new edition has been extensively updated and expanded to include a new chapter on tactical planning and execution, and covers the latest research within social media marketing. It also incorporates new case studies and examples, including Facebook, Instagram, Twitter, and Snapchat; and discusses these in relation to globally recognized brands. This adaptation integrates India-specific examples, cases, and data to make the content suitable for the students of South Asia. Key Features: • Comprehensive, strategic, well-organized, and result-oriented coverage of social media • Integrates latest examples and research data from India and the rest of the world in a reader-friendly layout • New case studies on Indian brands—Patanjali, Saffola, Durex, and Uber (India) • Robust companion website offering additional case studies, instructor resources, test bank, and suggested video links\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44908911263895,"sku":"9789353883485","price":723.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9789353883485.webp?v=1769199719"},{"product_id":"theory-and-methods-in-social-research","title":"Theory and Methods in Social Research","description":"\u003cp\u003e • Author(s): Cathy Lewin | Bridget Somekh\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: Sage South Asia\u003cbr\u003e • Subject: Sociology and Anthropology\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis new edition provides a scholarly and readable introduction to all the key qualitative and quantitative research methodologies and methods, enabling postgraduate and masters-level students and new researchers to reflect on which ones suit their needs and to receive guidance on how to find out more. 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Written in a lively, engaging style, Bell covers the broadrange of topics in environmental sociology with a personal passionrarely seen in sociology textbooks. 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In this new edition the authors discuss marketing in a globalised world using an integrated approach, incorporating theory and real-world case studies. The book explores five key factors that impact marketing—culture, language, political\/legal systems, economic systems, and technological differences alongside the core concepts of markets, products, pricing, distribution (place), and promotion. The book also tackles contemporary issues in the world of marketing. It takes examples from both multinational companies and smaller businesses to cover sustainability and bottom-of-pyramid issues. It will be an invaluable asset for students as well as professionals who want to understand the world of international marketing. 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Table of Contents Preface to the Indian Edition Introduction International Social Work The Integrated Perspectives Approach to International Social Work The Global Context of International Social Work Basic Programs and Strategies for International Social Work The Field of Development: Background and Issues The Field of Development: Programs and Strategies in Local Level Development The Field of Poverty: Background and Issues The Field of Poverty: Programs and Strategies The Field of Conflict and Post-Conflict Reconstruction: Background and Issues The Field of Post-Conflict Reconstruction: Programs and Strategies The Field of Displacement and Forced Migration: Background and Issues The Field Displacement and Forced Migration: Programs and Strategies International Social Work with Specific Populations Challenges for In\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44909215252631,"sku":"9788178296906","price":1016.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788178296906.webp?v=1769199796"},{"product_id":"journalism-principles-and-practice","title":"Journalism: Principles and Practice","description":"\u003cp\u003e • Author(s): Tony Harcup\u003cbr\u003e • Publisher: Sage Publications\u003cbr\u003e • Publisher Imprint: Sage South Asia\u003cbr\u003e • Subject: Communication, Mass Media and Journalism\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eA textbook that explains the basic concepts of journalism using examples and stories from real life Journalism: Principles and Practice is an essential textbook that tells us about the theory and practice of journalism. 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Marketing: An Introduction is an easy-to-read and engaging textbook that would help students not only to understand the theoretical principles but also to learn how to apply them in practice. Recognizing the importance of ongoing technological and social developments and the increasing connectedness of consumers, the book demystifies key technologies and terminologies, demonstrating where and how emerging digital marketing techniques and tools fit into contemporary marketing planning and practice. This textbook will be a useful resource for the students beginning to explore the world of marketing as well as those seeking to gain a deeper understanding of the basic concepts. 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Written in an accessible style with the authors own creative illustrations, the book walks readers through the four most important methods of analyzing and interpreting our mass mediated culture: semiotic theory, Marxist theory, psychoanalytic theory, and sociological theory. The text coaches students on how to support their media interpretation if they want to convince others that their opinions are worth considering. These methodologies, once learned, will stay with students and have an impact on the way they live. New to this Edition A new chapter on social media: The new chapter demonstrates how to apply time-tested media analysis techniques to the latest media. Many new theories and concepts: New coverage of culture codes, consumer culture, the Frankfurt school, society and semiotics, society and spectacles, and facial expression expand the repertoire of theoretical concepts that can be used in media analysis. Updated statistics on media: The current, relevant statistics encourage students to engage with the material. Key Features Study resources help students practice media analysis: End-of-chapter resources help the reader focus and retain important topics discussed. Vivid applications from popular culture link theory to practice: The applications section offers numerous teaching games and activities that instruct students on how to apply theories and concepts to various kinds of texts. 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Features of this text: - Takes a communication perspective, analyzing the negotiation process and how different settings and elements affect negotiation strategies and techniques - Discusses the cultural context of conflict - Introduces basic theoretical principles and practical steps in the negotiating process - Moves on a continuum from micro (interpersonal) to macro (international) levels of negotiation - Addresses the interpersonal skills necessary for effective negotiation, factors that cause negotiations to break down, and what to do when that happens - Includes Professional Profiles interviews with professional negotiators from a variety of backgrounds - Brings concepts to life for students through the use of boxed negotiation examples from a variety of contexts Table of Contents Preface Introduction Preface Part I: Foundations of Negotiation\u003c\/p\u003e","brand":"Sage Publications","offers":[{"title":"Paperback","offer_id":44909217480855,"sku":"9788178298894","price":846.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788178298894.webp?v=1769199795"},{"product_id":"organization-change-theory-and-practice","title":"Organization Change: Theory and Practice","description":"\u003cp\u003e • Author(s): W. 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Examines both evolutionary and revolutionary organization change, as well as the nature of change: The text discusses different types of change and also shows that organization change is initiated by changing behavior. Illustrates the usefulness of models: Models, including the BurkeLitwin model, help simplify and focus the organizational change effort. New to the Third Edition Includes a new Chapter 11, Organizational Culture Change: This chapter focuses on changing an organizations culturethe way we do thingsthe most difficult aspect of organization change. New sections on positive organization change and loosely coupled systems have been added to Chapter 14, Organization Change: Integration and Future Needs, providing direction on future organizational change efforts. Offers a new case on revolutionary change: The Dime Bancorp, Inc., case in Chapter 5 provides an example of change in an organizations deep structure. 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