{"product_id":"a-handbook-of-media-and-communication-research-qualitative-and-quantitative-methodologies-9781138492899","title":"A Handbook of Media and Communication Research: Qualitative and Quantitative Methodologies","description":"\u003cp\u003e • Author(s): Klaus Bruhn Jensen\u003cbr\u003e • Publisher: Routledge\u003cbr\u003e • Publisher Imprint: Routledge\u003cbr\u003e • BISAC: Publishing\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues.\u003c\/p\u003e\u003cp\u003eThe Handbook comprises three main elements: historical accounts of the development of key concepts and research traditions; systematic reviews of media organizations, discourses, and users, as well as of the wider social and cultural contexts of communication; and practical guidelines with sample studies, taking readers through the different stages of a research process and reflecting on the social uses and consequences of research.\u003c\/p\u003e\u003cp\u003eUpdates to this edition include: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eAn overview of the interrelations between networked, mass, and interpersonal communication.\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eA new chapter on digital methods.\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eThree chapters illustrating different varieties of media and communication research, including industry-academic collaboration and participatory action research.\u003c\/li\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003ePresentation and discussion of public issues such as surveillance and the reconfiguration of local and global media institutions.\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eThis book is an invaluable reference work for students and researchers in the fields of media, communication, and cultural studies.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Hardcover","offer_id":46931401179287,"sku":"9781138492899","price":12372.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781138492899.webp?v=1771613124","url":"https:\/\/atlanticbooks.com\/products\/a-handbook-of-media-and-communication-research-qualitative-and-quantitative-methodologies-9781138492899","provider":"Atlantic Books","version":"1.0","type":"link"}