{"product_id":"a-sleepwalkers-guide-to-social-media-9781509537402","title":"A Sleepwalker's Guide to Social Media","description":"\u003cp\u003e • Author(s): Tony D. Sampson\u003cbr\u003e • Publisher: Polity Press\u003cbr\u003e • Publisher Imprint: Polity Press\u003cbr\u003e • BISAC: Media Studies\u003c\/p\u003e\u003cp\u003ePositing online users as 'sleepwalkers', Tony Sampson offers an original and compelling approach for understanding how social media platforms produce subjectivities.\u003cbr\u003e\u003cbr\u003eDrawing on a wide range of theorists, including A.N. Whitehead and Gabriel Tarde, he provides tools to track his sleepwalker through the 'dark refrain of social media': a refrain that spreads through viral platform architectures with a staccato-like repetition of shock events, rumours, conspiracy, misinformation, big lies, search engine weaponization, data voids, populist strongmen, immune system failures, and far-right hate speech. Sampson's sleepwalker is not a pre-programmed smartphone junkie, but a conceptual personae intended to dodge capture by data doubles and lookalikes. Sleepwalkers are neither asleep nor wide awake; they are a liminal experimentation in collective mimicry and self-other relationality. Their purpose is to stir up a new kind of community that emerges from the potentialities of revolutionary contagion. \u003cbr\u003e\u003cbr\u003eAt a time in which social media is influencing more people than ever, \u003ci\u003eA Sleepwalker's Guide to Social Media\u003c\/i\u003e is an important reference for students and scholars of media theory, digital media and social media.\u003c\/p\u003e","brand":"Polity Press","offers":[{"title":"Hardcover","offer_id":45203669090455,"sku":"9781509537402","price":4393.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781509537402.webp?v=1769208796","url":"https:\/\/atlanticbooks.com\/products\/a-sleepwalkers-guide-to-social-media-9781509537402","provider":"Atlantic Books","version":"1.0","type":"link"}