{"product_id":"a-study-on-consumer-perceptions-of-e-wallets-with-particular-reference-to-mysore-9789999319249","title":"A Study on Consumer Perceptions of E-Wallets With Particular Reference to Mysore","description":"\u003cp\u003e • Author(s): Muthamma B. U.\u003cbr\u003e • Publisher: Eliva Press\u003cbr\u003e • Publisher Imprint: Eliva Press\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis study explores the adoption, usage, and perception of e-wallets among consumers in Mysore, highlighting the transformative impact of digital payment systems on daily financial activities. Utilizing a mixed-methods approach, surveys and interviews will gather data from a diverse sample of Mysore residents. The research investigates factors influencing e-wallet adoption, such as convenience, security, trust, and familiarity with digital technologies, while examining the impact of socio-demographic variables like age, income, education, and occupation. The findings aim to identify the drivers and barriers shaping consumer perceptions of e-wallets, providing valuable insights for the e-wallet industry and policymakers to enhance digital payment adoption.\u003c\/p\u003e","brand":"Eliva Press","offers":[{"title":"Paperback","offer_id":45559608311959,"sku":"9789999319249","price":3564.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9789999319249.webp?v=1768595614","url":"https:\/\/atlanticbooks.com\/products\/a-study-on-consumer-perceptions-of-e-wallets-with-particular-reference-to-mysore-9789999319249","provider":"Atlantic Books","version":"1.0","type":"link"}