{"product_id":"art-thinking-art-meaning-and-brand-leadership-9781738503575","title":"Art Thinking: Art, Meaning and Brand Leadership","description":"\u003cp\u003e • Author(s): Vadim Grigoryan\u003cbr\u003e • Publisher: Cultureshock Media\u003cbr\u003e • Publisher Imprint: Cultureshock Media\u003cbr\u003e • BISAC: Business Aspects\u003c\/p\u003e\u003cp\u003e\u003cb\u003eArt Thinking takes readers on a journey into the \u003c\/b\u003e\u003cb\u003ecaptivating intersection\u003c\/b\u003e\u003cb\u003e between art, luxury and fashion brands and businesses exploring the notion of brands as cultural agents and how art can act as a mediator between meaning and management.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eArt Thinking\u003c\/i\u003e\u003c\/b\u003e takes readers on a journey into the captivating intersection between art, luxury and fashion brands and businesses. It explores the notion of brands as cultural agents and how art can act as a mediator between meaning and management. The book allows the readers to develop skills in constructing strategic art initiatives and in management of artist collaborations and provides insight into the artistic process of creativity. \u003cp\u003e\u003c\/p\u003e Divided into four chapters and supplemented with case studies, the book is supported by Vadim Grigoryan's many years of experience, popular webinars and courses taught at leading business schools, such as INSEAD and cultural institutions, such as Sorbonne.","brand":"Cultureshock Media","offers":[{"title":"Hardcover","offer_id":47887778513047,"sku":"9781738503575","price":4545.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781738503575.webp?v=1781161387","url":"https:\/\/atlanticbooks.com\/products\/art-thinking-art-meaning-and-brand-leadership-9781738503575","provider":"Atlantic Books","version":"1.0","type":"link"}