{"product_id":"between-knowing-doing-you-already-know-this-intelligence-isnt-enough-why-smart-people-still-fail-the-basics-9798241565853","title":"Between Knowing \u0026 Doing: You Already Know This: Intelligence Isn't Enough - Why Smart People Still Fail the Basics","description":"\u003cp\u003e • Author(s): Winford International | Carl Halford (Chkz)\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Applied Psychology\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eYou already know what to do.\u003cbr\u003eThat has never been the problem.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eBetween Knowing \u0026amp; Doing\u003c\/i\u003e is a forensic examination of why intelligent, capable adults repeatedly fail to act on what they already understand - and why insight alone often makes the problem worse.\u003c\/p\u003e\u003cp\u003eThis is not a book about motivation, habits, or optimisation. It does not promise transformation, productivity, or a new version of you. Instead, it exposes the quiet, socially acceptable ways competent people drift: skipping basics, deferring responsibility, mistaking busyness for effectiveness, and using intelligence to rationalise inaction.\u003c\/p\u003e\u003cp\u003eAcross leadership, education, professional life, and personal responsibility, this book dismantles the comforting myth that \"knowing better\" leads to doing better. It shows how ego protection, emotional fatigue, identity maintenance, and decision collapse quietly widen the gap - not through failure, but through erosion.\u003c\/p\u003e\u003cp\u003eYou will recognise yourself here: \u003cbr\u003e- in the standards you teach but no longer practise\u003cbr\u003e- in the basics you understand but keep postponing\u003cbr\u003e- in the calm explanations you use to justify delay\u003c\/p\u003e\u003cp\u003eThis book does not shout. It does not motivate. It does not congratulate.\u003cbr\u003eIt holds a mirror - and then asks what responsibility looks like without fantasy.\u003c\/p\u003e\u003cp\u003eYou already know this. The question is why you still aren't doing it.\u003c\/p\u003e\u003cp\u003eIntelligence does not close the gap. Behaviour does.\u003c\/p\u003e\u003cp\u003eNo one applauds adults for doing the basics. That is precisely why they matter.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eBetween Knowing \u0026amp; Doing\u003c\/i\u003e is written for leaders, educators, professionals, and thinking adults who are tired of insight without execution - and ready to replace comfort with quiet competence. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eLet's dive in!","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":47592728297623,"sku":"9798241565853","price":849.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798241565853.webp?v=1774979072","url":"https:\/\/atlanticbooks.com\/products\/between-knowing-doing-you-already-know-this-intelligence-isnt-enough-why-smart-people-still-fail-the-basics-9798241565853","provider":"Atlantic Books","version":"1.0","type":"link"}