{"product_id":"big-change-a-route-map-for-corporate-transformation-9780471860600","title":"Big Change: A Route-Map for Corporate Transformation","description":"\u003cp\u003e • Author(s): Paul Taffinder\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Structural Adjustment\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eEvery year corporations spend billions in pursuit of change. Some are successful. Many are not. In this winner of the prestigious 1999 Management Consultancy Association Prize, Paul Taffinder casts a critical eye over the big change efforts of more than 30 organizations worldwide, and offers conclusions as unsettling as they are insightful and firmly supported by real-world business sense. \"Paul Taffinder achieves what in many other books remains an empty promise. Brilliant insight...inspiring...A real eye-opener.\"--Dr. Siegfried Hoenle, Director, Warburg Dillon Read.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Paperback","offer_id":45201437458583,"sku":"9780471860600","price":3934.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780471860600.webp?v=1767307345","url":"https:\/\/atlanticbooks.com\/products\/big-change-a-route-map-for-corporate-transformation-9780471860600","provider":"Atlantic Books","version":"1.0","type":"link"}