{"product_id":"big-data-analytics-for-improved-accuracy-efficiency-and-decision-making-in-digital-marketing-9781799872320","title":"Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing","description":"\u003cp\u003e • Author(s): Amandeep Singh\u003cbr\u003e • Publisher: Business Science Reference\u003cbr\u003e • Publisher Imprint: Business Science Reference\u003cbr\u003e • BISAC: Marketing - General\u003c\/p\u003e\u003cp\u003eExplores big data in terms of digital marketing for meaningful analysis of information that can improve marketing strategies using the latest digital techniques. The book covers a range of marketing topics, including search engine marketing, consumer beha\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46452042956951,"sku":"9781799872320","price":18769.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781799872320.webp?v=1769139366","url":"https:\/\/atlanticbooks.com\/products\/big-data-analytics-for-improved-accuracy-efficiency-and-decision-making-in-digital-marketing-9781799872320","provider":"Atlantic Books","version":"1.0","type":"link"}