{"product_id":"burn-9781119695929","title":"Burn","description":"\u003cp\u003e • Author(s): Mei Xu\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Entrepreneurship\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003ePraise for \u003cb\u003eBURN\u003cbr\u003e\u003cbr\u003e\u003c\/b\u003e\"Mei Xu's story inspired me from the moment I first heard it. Her journey as an immigrant―penniless and without any contacts―to founding her own multi-million dollar business empire is one that will make anyone who reads this book want to leap into action and seize the day!\"\u003cbr\u003e\u003cb\u003e―GUY RAZ, Journalist, Correspondent, Radio and Podcast Host, \u003ci\u003eHow I Built This\u003c\/i\u003e, NPR\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\"A book for anyone who's lost faith in the American Dream. This is an inspiring story of grit, determination, and entrepreneurial stardom―a must-read for those who think innovation is about solar panels and smart-phone apps.\"\u003cbr\u003e\u003cb\u003e―LARRY LIDING, Executive VP, Head of China Operations, CBS Corporation\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\"Throughout history, pioneers have inspired us with their courage to tread the unworn path. Mei Xu's story tracks one of those rare trails. This is a fascinating and authentic account of a journey with many chapters still to be written. Be humbled, be inspired, and be excited to set your own path. A book to make you thnk and perhaps to make you act.\"\u003cbr\u003e\u003cb\u003e―MARK TARCHETTI, former President, Newell Brand; founder, Alchemy-Rx\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\"Mei Xu is one of America's finest women entrepreneurs and has built a legacy that makes all of us proud. This book shares the story from her upbringing in China to her journey building Chesapeake Bay―realizing the American Dream.\"\u003cbr\u003e\u003cb\u003e―MONICA SMILEY, Editor \u0026amp; Publisher, \u003ci\u003eEnterprising Women\u003c\/i\u003e magazine\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\"Mei's fashion sense is just like her business philosophy―both on-trend and timeless. Powerful and riveting.\"\u003cbr\u003e\u003cb\u003e―MARLA BECK, Chief Executive Officer, Atmosphere Ventures, LLC and Bluemercury, Inc.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\"A fresh new perspective on how the power of product innovation―and one woman's determination―can transform an industry.\"\u003cbr\u003e\u003cb\u003e―ANDY SEIG, President, Merrill Lynch Wealth Management, a member of Bank of America Corporation's executive management team\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\"Through candles, Mei provides a guidebook on creativity and conscious capitalism. A must-read for anyone committed to America's ongoing national competitiveness and prosperity.\"\u003cbr\u003e\u003cb\u003e―CANDACE DUNCAN, Retired Managing Partner, KPMG\u003c\/b\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45146511933591,"sku":"9781119695929","price":1454.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781119695929.webp?v=1769207009","url":"https:\/\/atlanticbooks.com\/products\/burn-9781119695929","provider":"Atlantic Books","version":"1.0","type":"link"}