{"product_id":"business-alliances-guide-the-hidden-competitive-weapon-9780471570301","title":"Business Alliances Guide: The Hidden Competitive Weapon","description":"\u003cp\u003e • Author(s): Robert Porter Lynch\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Infrastructure\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFor those who think strategic alliances don't work--or just don't work for them.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePerhaps you've tried to develop alliances but for some reason they didn't pan out. Or maybe you've been intrigued by alliances but finally were put off by the dangers they seem to bring. \u003c\/p\u003e\u003cp\u003eWhether you're discouraged or simply uneasy, Robert Porter Lynch's \u003ci\u003eBusiness Alliances Guide\u003c\/i\u003e will convince you that collaborations are not just for multinationals like IBM and AT\u0026amp;T, who now recognize their value, and not just for the Japanese, who excel at putting them together--but for you as well. \u003c\/p\u003e\u003cp\u003eTapping the best strategic minds in the world and drawing on a wealth of successful international ventures, this singular guide reveals the secrets of alliance success, alerts you to the traps to avoid, and shows how you can use alliances to attain long-term strategic goals while minimizing risks. It presents a unique model--the Alliance Development Pyramid--that clearly outlines the steps to take to develop and maintain alliances that establish a profitable win\/win situation between you and your partners. Following the model, you'll learn how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGain critical top-level support for the alliance\u003c\/li\u003e \u003cli\u003eFind partners whose goals, strengths, and weaknesses complement your own\u003c\/li\u003e \u003cli\u003eDevelop the right \"chemistry\" with alliance partners\u003c\/li\u003e \u003cli\u003eBuild flexibility into the alliance structure to allow for change\u003c\/li\u003e \u003cli\u003eManage conflict with partners and avoid litigation\u003c\/li\u003e \u003cli\u003eConsider cultural and political differences to make inroads internationally\u003c\/li\u003e \u003cli\u003eStructure different kinds of alliances to attain different objectives\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAlong the way, the guide dispenses with the myths that may have prevented you from engaging in the alliances in the first place. You'll see that alliances enable both partners to maintain--not lose--control...encourage--not inhibit--innovation...act as a new competitive tool, not as a drag on competition...signal a new kind of corporate dynamism and not retreat. \u003c\/p\u003e\u003cp\u003eSupported by a network of bulleted summaries, checklists, charts, models, and graphs, plus boxed-off tips and warnings that guide you toward the development of effective alliances, \u003ci\u003eBusiness Alliances Guide\u003c\/i\u003e provides you with a major new weapon that makes you a much more formidable player in today's global marketplace.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45113554272407,"sku":"9780471570301","price":5272.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780471570301.webp?v=1767268626","url":"https:\/\/atlanticbooks.com\/products\/business-alliances-guide-the-hidden-competitive-weapon-9780471570301","provider":"Atlantic Books","version":"1.0","type":"link"}