{"product_id":"cases-in-entrepreneurship-9798823355575","title":"Cases in Entrepreneurship","description":"\u003cp\u003e • Author(s): Armen Hadjinian\u003cbr\u003e • Publisher: Cognella Academic Publishing\u003cbr\u003e • Publisher Imprint: Cognella Academic Publishing\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCases in Entrepreneurship\u003c\/em\u003e provides students with diverse, real-world examples of entrepreneurship in action. Through real-world cases, readers learn critical lessons in business management, business development, and entrepreneurship.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eEach case includes a short introduction, explanations of why the case is important, key terms, the case itself, and post-reading case questions. The second edition features seven new case studies in which a new manager reflects on the concept of leadership at a colleague's retirement banquet, readers are encouraged to consider of the role of soft skills in management and leadership, ethical issues within a company threaten to detail its financial success, and a profitable business considers way in which to grow. Additional cases explore Red Bull's competitors and innovators in the energy drink industry, launching a catering business, and maintaining a small company's altruistic foundations as they expand and grow.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eCases in Entrepreneurship\u003c\/em\u003e is an ideal supplementary textbook for courses and programs in business management and entrepreneurship.\u003c\/p\u003e","brand":"Cognella Academic Publishing","offers":[{"title":"Paperback","offer_id":47779442262167,"sku":"9798823355575","price":10866.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798823355575.webp?v=1778036647","url":"https:\/\/atlanticbooks.com\/products\/cases-in-entrepreneurship-9798823355575","provider":"Atlantic Books","version":"1.0","type":"link"}