{"product_id":"character-assassination-and-reputation-management-9781138609181","title":"Character Assassination and Reputation Management","description":"\u003cp\u003e • Author(s): SHIRAEV | Natalja\u003cbr\u003e • Publisher: Taylor \u0026amp; Francis\u003cbr\u003e • Publisher Imprint: Routledge\u003cbr\u003e • Subject: Business Management\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis lively book offers the first comprehensive examination of character assassination. In modern politics as well as in historical times, character attacks abound. Words and images, like psychological weapons, have sullied or destroyed numerous individual reputations. How does character assassination \"work\" and when or why does it not? Are character attacks getting worse in the age of social media? Why do many people fail when they are under character attack? How should they prevent attacks and defend against them?\u003c\/p\u003e\u003cp\u003eMoving beyond discussions about corporate reputation management and public relations canons, \u003ci\u003eCharacter Assassination and Reputation Management\u003c\/i\u003e is designed to help understand, critically analyze, and effectively defend against such attacks. Written by an international and interdisciplinary team of experts, the book begins with a discussion of theoretical and applied features of the \"five pillars\" of character assassination: (1) the attacker, (2) the target, (3) the media, (4) the audience, and (5) the context. The remaining chapters present engaging in-depth discussions and case studies suitable for homework and class discussion. These cases include: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eHistoric figures\u003c\/li\u003e \u003cli\u003eLeaders from modern times\u003c\/li\u003e \u003cli\u003eWomen in politics\u003c\/li\u003e \u003cli\u003eU.S. presidents\u003c\/li\u003e \u003cli\u003eWorld leaders\u003c\/li\u003e \u003cli\u003ePolitical autocrats\u003c\/li\u003e \u003cli\u003eDemocratic leaders\u003c\/li\u003e \u003cli\u003eScientists\u003c\/li\u003e \u003cli\u003eCelebrities\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eFeaturing an extensive glossary of key terms, critical thinking exercises, and summaries to encourage problem-based learning, \u003ci\u003eCharacter Assassination and Reputation Management\u003c\/i\u003e will prove invaluable to the undergraduate and postgraduate students in communication, political science, global affairs, history, sociology, and psychology departments.\u003c\/p\u003e","brand":"T\u0026F","offers":[{"title":"Paperback","offer_id":45091139453079,"sku":"9781138609181","price":4411.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781138609181.webp?v=1767899076","url":"https:\/\/atlanticbooks.com\/products\/character-assassination-and-reputation-management-9781138609181","provider":"Atlantic Books","version":"1.0","type":"link"}