{"product_id":"communicating-indias-soft-power-buddha-to-bollywood-9781349439812","title":"Communicating India's Soft Power: Buddha to Bollywood","description":"\u003cp\u003e • Author(s): D. Thussu\u003cbr\u003e • Publisher: Palgrave MacMillan\u003cbr\u003e • Publisher Imprint: Palgrave MacMillan\u003cbr\u003e • BISAC: International Relations - General\u003c\/p\u003e\u003cp\u003eIn recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication\/media perspective, is aimed to fill the existing gap in scholarship in this area.\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46491236302999,"sku":"9781349439812","price":5653.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781349439812.jpg?v=1766348457","url":"https:\/\/atlanticbooks.com\/products\/communicating-indias-soft-power-buddha-to-bollywood-9781349439812","provider":"Atlantic Books","version":"1.0","type":"link"}