{"product_id":"consumer-behaviour-9781529754056","title":"Consumer Behaviour","description":"\u003cp\u003e • Author(s): Zubin Sethna\u003cbr\u003e • Publisher: Sage Publications Ltd\u003cbr\u003e • Publisher Imprint: Sage Publications Ltd\u003cbr\u003e • BISAC: Marketing - Research\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis textbook provides a comprehensive introduction to Consumer Behaviour, drawing on an accessible writing style, engaging examples and a wealth of learning features throughout.\u003c\/p\u003e","brand":"Sage Publications Ltd","offers":[{"title":"Paperback","offer_id":45034345529495,"sku":"9781529754056","price":6196.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781529754056.webp?v=1768543219","url":"https:\/\/atlanticbooks.com\/products\/consumer-behaviour-9781529754056","provider":"Atlantic Books","version":"1.0","type":"link"}