{"product_id":"converging-media-an-introduction-to-mass-communication-and-digital-innovation-9780197520413","title":"Converging Media: An Introduction to Mass Communication and Digital Innovation","description":"\u003cp\u003e • Author(s): John Pavlik | Shawn McIntosh\u003cbr\u003e • Publisher: Oxford University Press\u003cbr\u003e • Publisher Imprint: Oxford University Press\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003eIndustry. Culture. Technology. They have come together. What's next? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFrom reading news on tablets to video calling on smartphones, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: An Introduction to Mass Communication, Seventh Edition, uses the technologies we employ every day to explain our current media environment-and to consider where we might be headed.","brand":"Oxford University Press","offers":[{"title":"Paperback","offer_id":46289450238103,"sku":"9780197520413","price":16684.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780197520413.webp?v=1769303192","url":"https:\/\/atlanticbooks.com\/products\/converging-media-an-introduction-to-mass-communication-and-digital-innovation-9780197520413","provider":"Atlantic Books","version":"1.0","type":"link"}