{"product_id":"critical-selling-how-top-performers-accelerate-the-sales-process-and-close-more-deals-9781119052555","title":"Critical Selling: How Top Performers Accelerate the Sales Process and Close More Deals","description":"\u003cp\u003e • Author(s): Nick Kane\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Sales \u0026amp; Selling - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Inside Flap\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eSales isn't about gimmicks, gadgets, or the next silver bullet. Research shows us that a successful sale comes down to a few critical moments during the sales process between the customer and the sales professional. \u003ci\u003eCritical Selling\u003c\/i\u003e presents an actionable system for sales professionals in every industry who want to improve their approach to identify and capitalize on these critical moments, shorten the sales cycle, and close more deals. \u003c\/p\u003e\u003cp\u003eFor the first time, the award-winning sales training program from Janek Performance Group is available in a convenient guide for the self-motivated professional. This system is the result of a decade of ongoing research into how customers make their decisions and why top-performing sales professionals win more sales. A cover-to-cover training program, the turnkey performance booster shared in \u003ci\u003eCritical Selling\u003c\/i\u003e brings you up close to the strategies, skills, and best practices of top-performing sales professionals. \u003c\/p\u003e\u003cp\u003eTrusted by some of the most recognized brands in the world, this wildly successful sales approach provides step-by-step insight into how to successfully sell to today's more-informed buyers, by looking at how to: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eStrategically plan for each sales call and differentiate from the competition\u003c\/li\u003e \u003cli\u003eAlways know the right thing to say to quickly begin the rapport-building process\u003c\/li\u003e \u003cli\u003eDiscover known and unknown customer needs to build trust and fast-track a sale\u003c\/li\u003e \u003cli\u003eBuild the confidence customers need to make purchasing decisions\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBy fine-tuning your sales approach with \u003ci\u003eCritical Selling\u003c\/i\u003e, you can achieve more impressive sales results and bring more value to your customers--time and again. \u003c\/p\u003e\u003cp\u003eWhether you're seeking to improve your own sales performance or to turn around an entire sales department, this real-world guide has all the answers to the challenges you will face. Convenient checklists and real-world examples make it easy to work the concepts covered into your everyday routine to become the top seller everyone else chases--just ask the thousands of alumni already leading the pack. \u003c\/p\u003e\u003cp\u003eBecome the insightful educator, trusted advisor, and professional salesperson today's sophisticated buyers are looking for by discovering the secrets of \u003ci\u003eCritical Selling\u003c\/i\u003e.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45113859408023,"sku":"9781119052555","price":2137.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781119052555.webp?v=1767143329","url":"https:\/\/atlanticbooks.com\/products\/critical-selling-how-top-performers-accelerate-the-sales-process-and-close-more-deals-9781119052555","provider":"Atlantic Books","version":"1.0","type":"link"}