{"product_id":"cultural-value-in-twenty-first-century-england-the-case-of-shakespeare-9781526116901","title":"Cultural value in twenty-first-century England: The case of Shakespeare","description":"\u003cp\u003e • Author(s): Kate McLuskie | Kate Rumbold\u003cbr\u003e • Publisher: Manchester University Press\u003cbr\u003e • Publisher Imprint: Manchester University Press\u003cbr\u003e • BISAC: Shakespeare\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book deals with Shakespeare's role in contemporary culture. It looks in detail at the way that Shakespeare's plays inform modern ideas of cultural value and the work required to make Shakespeare part of modern culture. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIt is unique in using social policy, anthropology and economics, as well as close readings of the playwright, to show how a text from the past becomes part of contemporary culture and how Shakespeare's writing informs modern ideas of cultural value. It goes beyond the twentieth-century cultural studies debates that argued the case for and against Shakespeare's status, to show how he can exist both as a free artistic resource and as a branded product in the cultural marketplace. \u003cp\u003e\u003c\/p\u003eIt will appeal not only to scholars studying Shakespeare, but also to educators and any reader interested in contemporary cultural policy.","brand":"Manchester University Press","offers":[{"title":"Paperback","offer_id":47890106646679,"sku":"9781526116901","price":2816.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781526116901.webp?v=1781178839","url":"https:\/\/atlanticbooks.com\/products\/cultural-value-in-twenty-first-century-england-the-case-of-shakespeare-9781526116901","provider":"Atlantic Books","version":"1.0","type":"link"}