{"product_id":"customer-first-crm-develop-and-execute-strategies-that-elevate-customer-relationships-enhance-customer-loyalty-and-outperform-your-competitors-9798227677785","title":"Customer-First CRM: Develop and Execute Strategies that Elevate Customer Relationships, Enhance Customer Loyalty, and Outperform Your Competitors","description":"\u003cp\u003e • Author(s): Nl Sanderson\u003cbr\u003e • Publisher: NL Sanderson\u003cbr\u003e • Publisher Imprint: NL Sanderson\u003cbr\u003e • BISAC: Customer Relations\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe Definitive Guide to Transforming Your Business and Boosting Customer Loyalty\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eThe brands that thrive are the ones that lead with the customer. This comprehensive playbook provides the frameworks, insights, and tools to align your business around customer needs for sustainable growth.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eWalking through the end-to-end process of CRM strategy development and execution, this serves as an indispensable guide to becoming a truly customer-centric organization. You'll gain actionable advice for improving customer loyalty, retention, and satisfaction through data-driven personalization and memorable end-to-end experiences.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eInside you'll discover: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe core principles and evolving approaches of customer-centric marketing\u003c\/li\u003e\n\u003cli\u003eStep-by-step guidance on developing integrated business and customer strategies\u003c\/li\u003e\n\u003cli\u003ePowerful frameworks to achieve competitive advantage and market leadership\u003c\/li\u003e\n\u003cli\u003eTechniques to build a customer-focused vision across your organization\u003c\/li\u003e\n\u003cli\u003eA structured approach to market segmentation, targeting, and positioning\u003c\/li\u003e\n\u003cli\u003eClear advice on finding the right CRM strategy for your unique context\u003c\/li\u003e\n\u003cli\u003eReal-world examples and case studies from leading organizations\u003c\/li\u003e\n\u003cli\u003eActionable solutions to strengthen customer loyalty and satisfaction\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWith Customer-First CRM, you'll learn how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDesign and execute cross-functional CRM strategies\u003c\/li\u003e\n\u003cli\u003eCreate value for customers based on insights into their needs\u003c\/li\u003e\n\u003cli\u003eOptimize market segmentation for greater relevance and impact\u003c\/li\u003e\n\u003cli\u003eDevelop customer touchpoints that emotionally resonate\u003c\/li\u003e\n\u003cli\u003eAssess your CRM capabilities and chart the path to maturity\u003c\/li\u003e\n\u003cli\u003eAlign strategies, culture, metrics, and technology behind customer centricity\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eIf you're ready to transform your organization for the customer-first era, this book provides the playbook for winning customer loyalty and market leadership through CRM excellence.\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46401655439511,"sku":"9798227677785","price":2246.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798227677785.webp?v=1769057164","url":"https:\/\/atlanticbooks.com\/products\/customer-first-crm-develop-and-execute-strategies-that-elevate-customer-relationships-enhance-customer-loyalty-and-outperform-your-competitors-9798227677785","provider":"Atlantic Books","version":"1.0","type":"link"}