{"product_id":"customer-relationship-management-in-the-digital-age-9781032844565","title":"Customer Relationship Management in the Digital Age","description":"\u003cp\u003e • Author(s): G. Shainesh | Jagdish N. Sheth | Varsha Jain\u003cbr\u003e • Publisher: Routledge\u003cbr\u003e • Publisher Imprint: Routledge\u003cbr\u003e • BISAC: Customer Relations\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eCustomer Relationship Management in the Digital Age\u003c\/i\u003e charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Paperback","offer_id":46289302978711,"sku":"9781032844565","price":5174.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781032844565.webp?v=1769302811","url":"https:\/\/atlanticbooks.com\/products\/customer-relationship-management-in-the-digital-age-9781032844565","provider":"Atlantic Books","version":"1.0","type":"link"}