{"product_id":"development-communication-contexts-for-the-twenty-first-century-9788125051022","title":"Development Communication: Contexts for the Twenty-first Century","description":"\u003cp\u003e • Author(s): Dipankar Sinha\u003cbr\u003e • Publisher: Orient Blackswan Pvt Ltd\u003cbr\u003e • Publisher Imprint: Orient Blackswan Pvt Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp style=\"text-align: justify\"\u003e\u003cstrong\u003eâ€˜Development Communicationâ€™\u003c\/strong\u003e refers to the systematic application of the processes, strategies and principles of communication to bring about positive social change. It uses various mediums, such as radio, music, theatre, booklets,  to, help transform, for instance, attitudes towards the girl child, promote literacy, and increase awareness about HIV\/AIDS, the adverse effects of polio and need for potable water.\u003c\/p\u003e \u003cp style=\"text-align: justify\"\u003eThis volume looks at the origins, the theoretical underpinnings and the major debates in the discipline of \u003cstrong\u003eDevelopment Communication.\u003c\/strong\u003e While arguing that it rightfully belongs in the realm of the social sciences, the author critically scrutinises the concepts of both â€˜developmentâ€™ and â€˜communicationâ€™.\u003c\/p\u003e","brand":"Orient Blackswan Pvt Ltd","offers":[{"title":"Paperback","offer_id":45616462069911,"sku":"9788125051022","price":566.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788125051022.webp?v=1769294851","url":"https:\/\/atlanticbooks.com\/products\/development-communication-contexts-for-the-twenty-first-century-9788125051022","provider":"Atlantic Books","version":"1.0","type":"link"}