{"product_id":"diffusion-of-innovative-energy-services-consumers-acceptance-and-willingness-to-pay-9780128228821","title":"Diffusion of Innovative Energy Services: Consumers’ Acceptance and Willingness to Pay","description":"\u003cp\u003e • Author(s): Anna Kowalska-Pyzalska\u003cbr\u003e • Publisher: Academic Press\u003cbr\u003e • Publisher Imprint: Academic Press\u003cbr\u003e • BISAC: Industries - Energy\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eDiffusion of Innovative Energy Services: Consumers' Acceptance and Willingness to Pay\u003c\/i\u003e consolidates research in the diffusion, adoption and acceptance of Innovative energy services (IES), including dynamic green electricity tariffs, small-scale energy generators, and smart metering information systems among residential electricity consumers. The book addresses consumer awareness, acceptance and engagement towards smart technologies, focusing on the 'willingness to pay' for IES. Chapters address findings from field experiments, pilot programs and simulation methods such as agent-based modeling. Case studies involve various countries and continents, with a focus on modern, pro-environmental and sustainable economies, where IES are offered. \u003c\/p\u003e \u003cp\u003ePolicy recommendations, tools and interventions as well as behavioral strategies conclude the work.\u003c\/p\u003e","brand":"Academic Press","offers":[{"title":"Paperback","offer_id":45310077337751,"sku":"9780128228821","price":7825.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780128228821.webp?v=1769286963","url":"https:\/\/atlanticbooks.com\/products\/diffusion-of-innovative-energy-services-consumers-acceptance-and-willingness-to-pay-9780128228821","provider":"Atlantic Books","version":"1.0","type":"link"}