{"product_id":"doing-business-in-china-9781032147642","title":"Doing Business in China","description":"\u003cp\u003e • Author(s): Chance | Giles\u003cbr\u003e • Publisher: Taylor \u0026amp; Francis\u003cbr\u003e • Publisher Imprint: Routledge\u003cbr\u003e • Subject: Business Management\u003cbr\u003e • BISAC: International - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eExtensively revised, the fifth edition of this successful textbook offers a practical framework for approaching and carrying out business in China.　\u003c\/p\u003e \u003cp\u003eBuilding on the strengths of the previous editions and on the 30-year China business experience of the author, the book provides a guide to market entry, managing operations, and marketing in this unique social and cultural environment, including: \u003c\/p\u003e \u003cul\u003e \u003cp\u003e \u003c\/p\u003e\n\u003cli\u003eWhy foreign businesses in China need to understand and interact with government in China, both central and local, and how best to do this\u003c\/li\u003e \u003cli\u003eNew and revised case studies, including case studies on successful companies entering and operating in China such as Volkswagen, Hermes, Honeywell and Diageo\u003c\/li\u003e \u003cli\u003eAn in-depth focus on internet marketing in China\u003c\/li\u003e \u003cli\u003eChoosing business partners and negotiating\u003c\/li\u003e \u003cli\u003eDos and don'ts.\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e \u003cp\u003eUpdated to include information on new government policy on trade partnerships, commercial law, and anti-corruption drives, the fifth edition of \u003ci\u003eDoing Business in China \u003c\/i\u003ewill continue to be the preferred text for international students of Chinese business and management studies and for practitioners with an eye on China.\u003c\/p\u003e","brand":"T\u0026F","offers":[{"title":"Paperback","offer_id":45091246243991,"sku":"9781032147642","price":3154.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781032147642.webp?v=1769204040","url":"https:\/\/atlanticbooks.com\/products\/doing-business-in-china-9781032147642","provider":"Atlantic Books","version":"1.0","type":"link"}