{"product_id":"e-commerce-adoption-and-small-business-in-the-global-marketplace-tools-for-optimization-9781605669984","title":"E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization","description":"\u003cp\u003e • Author(s): Brychan Thomas | Geoff Simmons\u003cbr\u003e • Publisher: Business Science Reference\u003cbr\u003e • Publisher Imprint: Business Science Reference\u003cbr\u003e • BISAC: Electronic Commerce\u003c\/p\u003e\u003cp\u003eSmall businesses with an international intention tend to adopt a proactive approach to e-commerce in order to benefit from this medium, taking advantage of electronic developments in the global marketplace. E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization focuses on the adoption of e-commerce applications that optimize potential opportunities presented to organizations. With expert international contributions, this advanced publication provides a comprehensive account of developments in the new and exciting area of research and study.\u003c\/p\u003e","brand":"Business Science Reference","offers":[{"title":"Hardcover","offer_id":46889260646551,"sku":"9781605669984","price":18350.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781605669984.webp?v=1770264045","url":"https:\/\/atlanticbooks.com\/products\/e-commerce-adoption-and-small-business-in-the-global-marketplace-tools-for-optimization-9781605669984","provider":"Atlantic Books","version":"1.0","type":"link"}