{"product_id":"employee-satisfaction-as-a-predictor-of-customer-satisfaction-9786209550836","title":"Employee satisfaction as a predictor of customer satisfaction","description":"\u003cp\u003e • Author(s): Marcos Nannetti | José Marcos Mesquita\u003cbr\u003e • Publisher: Our Knowledge Publishing\u003cbr\u003e • Publisher Imprint: Our Knowledge Publishing\u003cbr\u003e • BISAC: Management - General\u003c\/p\u003e\u003cp\u003eThe purpose of this book is to demonstrate the correlation between employee satisfaction and customer satisfaction with the services provided by small and medium-sized software development companies. In terms of methodology, this research was quantitative and causal. The study method was typically a survey, seeking to describe and explain the data from a given population. The data collection instrument was a structured questionnaire, applied to 150 customers and 180 employees of software development companies, and submitted to quantitative analysis. The sample comprised 50 software development companies from the Association of Brazilian Information Technology Companies (ASSESPRO), Minas Gerais branch, located in Belo Horizonte.\u003c\/p\u003e","brand":"Our Knowledge Publishing","offers":[{"title":"Paperback","offer_id":47571101089943,"sku":"9786209550836","price":4234.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9786209550836.webp?v=1774886131","url":"https:\/\/atlanticbooks.com\/products\/employee-satisfaction-as-a-predictor-of-customer-satisfaction-9786209550836","provider":"Atlantic Books","version":"1.0","type":"link"}