{"product_id":"entrepreneurship-as-strategy-competing-on-the-entrepreneurial-edge-9780761915805","title":"Entrepreneurship as Strategy: Competing on the Entrepreneurial Edge","description":"\u003cp\u003e • Author(s): G. Dale Meyer | Kurt A. Heppard\u003cbr\u003e • Publisher: Sage Publications, Inc\u003cbr\u003e • Publisher Imprint: Sage Publications, Inc\u003cbr\u003e • BISAC: Entrepreneurship\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision. \u003c\/p\u003e","brand":"Sage Publications, Inc","offers":[{"title":"Paperback","offer_id":46896584949911,"sku":"9780761915805","price":12815.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780761915805.webp?v=1770359125","url":"https:\/\/atlanticbooks.com\/products\/entrepreneurship-as-strategy-competing-on-the-entrepreneurial-edge-9780761915805","provider":"Atlantic Books","version":"1.0","type":"link"}