{"product_id":"experiential-consumption-and-marketing-in-tourism-within-a-cross-cultural-context-9781911396987","title":"Experiential Consumption and Marketing in Tourism within a Cross-Cultural Context","description":"\u003cp\u003e • Author(s): Antonia (EDT)\/ Fyall, Alan (EDT)\/ Kozak, Metin (EDT) Correia\u003cbr\u003e • Publisher: Goodfellow Publishers Limited\u003cbr\u003e • Publisher Imprint: Goodfellow Publishers Limited\u003cbr\u003e • BISAC: Industries - Hospitality, Travel \u0026amp; Tourism\u003c\/p\u003e\u003cp\u003eThis edited volume examines the role and place of culture in tourism and how it is manifested in marketing theory, policy and practice. It includes case examples and looks at the roles of tourists, locals and communities, and business practices in facilit\u003c\/p\u003e","brand":"Goodfellow Publishers Limited","offers":[{"title":"Paperback","offer_id":47889329815703,"sku":"9781911396987","price":4983.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781911396987.webp?v=1781175812","url":"https:\/\/atlanticbooks.com\/products\/experiential-consumption-and-marketing-in-tourism-within-a-cross-cultural-context-9781911396987","provider":"Atlantic Books","version":"1.0","type":"link"}