{"product_id":"film-marketing-into-the-twenty-first-century-9781844578382","title":"Film Marketing Into the Twenty-First Century","description":"\u003cp\u003e • Author(s): Nolwenn Mingant\u003cbr\u003e • Publisher: British Film Institute\u003cbr\u003e • Publisher Imprint: British Film Institute\u003cbr\u003e • BISAC: Film - History \u0026amp; Criticism\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis diverse collection draws on insights from renowned film academics and leading industry professionals to provide a comprehensive overview of film marketing in multiple global contexts. Straddling practical and theoretical considerations, the book explores modern film marketing, its evolution, and the key issues at stake in a global era.\u003c\/p\u003e","brand":"British Film Institute","offers":[{"title":"Paperback","offer_id":45083715567767,"sku":"9781844578382","price":2777.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781844578382.webp?v=1767636008","url":"https:\/\/atlanticbooks.com\/products\/film-marketing-into-the-twenty-first-century-9781844578382","provider":"Atlantic Books","version":"1.0","type":"link"}