{"product_id":"forecast-pipeline-fiction-9798233551741","title":"Forecast: Pipeline Fiction","description":"\u003cp\u003e • Author(s): Ahmad Alqabbat\u003cbr\u003e • Publisher: Ahmad Alqabbat\u003cbr\u003e • Publisher Imprint: Ahmad Alqabbat\u003cbr\u003e • BISAC: Sales \u0026amp; Selling - Management\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eYour pipeline says SAR 300 million. Your bank account will say SAR 120 million.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eEvery Saudi industrial CEO has stood before a board and presented a revenue number they believed. The number was wrong - not because the market shifted, but because the system that produced it was never built.\u003c\/p\u003e\u003cp\u003eFORECAST names the five structural failures hiding inside your commercial pipeline: proposals that move too slowly, margins that erode silently, deals that die between teams, forecasts built on optimism instead of data, and bids that disqualify before evaluation begins.\u003c\/p\u003e\u003cp\u003eThis is not a sales book. It is a diagnostic and a build plan. Part II reveals where the money dies - in the gap between what your company promises and what your commercial architecture can actually deliver. Part III builds the fix: a 90-day sprint that installs five systems, assigns one owner, and produces five metrics your board will understand.\u003c\/p\u003e\u003cp\u003eThe result is not a revenue spike. It is a compound curve - a company that is structurally, measurably, and permanently better at converting promise into revenue.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFor CEOs, COOs, and commercial leaders at Saudi industrial companies with SAR 50 million to SAR 500 million in revenue.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Ahmad Alqabbat","offers":[{"title":"Paperback","offer_id":47775707431063,"sku":"9798233551741","price":5168.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798233551741.webp?v=1777991985","url":"https:\/\/atlanticbooks.com\/products\/forecast-pipeline-fiction-9798233551741","provider":"Atlantic Books","version":"1.0","type":"link"}