{"product_id":"forecasting-in-marketing-9781636513119","title":"Forecasting in Marketing","description":"\u003cp\u003e • Author(s): V. Kumar\u003cbr\u003e • Publisher: Vibrant Publishers\u003cbr\u003e • Publisher Imprint: Vibrant Publishers\u003cbr\u003e • BISAC: Marketing - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eMaster the Art of Predictive Marketing with Forecasting in Marketing by V. Kumar\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn today's competitive landscape, accurate forecasting is critical for making data-driven marketing decisions that enhance profitability and efficiency.\u003cstrong\u003e 'Forecasting in Marketing' by V. Kumar \u003c\/strong\u003eequips marketing professionals, analysts, and students with the essential tools and methodologies for predicting market trends, customer behavior, and sales outcomes. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDrawing on decades of research, V. Kumar provides a comprehensive guide to leveraging advanced forecasting techniques, such as regression models, time-series analysis, and machine learning, to transform raw data into actionable insights. This book not only explores traditional approaches but also introduces innovative methods for handling big data and real-time analytics in a rapidly evolving digital age. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhether you are a marketing strategist, business analyst, or student of marketing, \u003cstrong\u003e 'Forecasting in Marketing'\u003c\/strong\u003e offers valuable knowledge to anticipate future demand, optimize resource allocation, and shape long-term growth strategies. Boost your forecasting accuracy and gain a competitive edge in today's fast-paced marketing environment.\u003c\/p\u003e","brand":"Vibrant Publishers","offers":[{"title":"Paperback","offer_id":45549371228311,"sku":"9781636513119","price":7450.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781636513119.webp?v=1768584880","url":"https:\/\/atlanticbooks.com\/products\/forecasting-in-marketing-9781636513119","provider":"Atlantic Books","version":"1.0","type":"link"}