{"product_id":"fundamentals-of-business-principles-practice-9788179925881","title":"Fundamentals of Business: Principles \u0026 Practice","description":"\u003cp\u003e • Author(s): S.K. Mandal\u003cbr\u003e • Publisher: Jaico Publishing House\u003cbr\u003e • Publisher Imprint: Jaico Publishing House\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eUnderstanding the business processes and principles is integral to the practice of good management. The focus of this book is to develop a coherent knowledge of the principles and practices of modern business management processes with an emphasis on applications. Key features: ? Based on Indian experiences with focus on building a strong foundation for management studies ? Covers principles and practices in the present global business environment ? Includes topics on specialized management subjects like operations, human resource, finance, marketing and strategic management ? Emerging concepts of management explained\u003c\/span\u003e\u003c\/p\u003e","brand":"Jaico Publishing House","offers":[{"title":"Paperback","offer_id":45608663908503,"sku":"9788179925881","price":293.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788179925881.webp?v=1769294812","url":"https:\/\/atlanticbooks.com\/products\/fundamentals-of-business-principles-practice-9788179925881","provider":"Atlantic Books","version":"1.0","type":"link"}