{"product_id":"funk-is-its-own-reward-from-r-b-to-hip-hop-9781472123411","title":"Funk Is Its Own Reward: From R\u0026B to Hip Hop","description":"\u003cp\u003e • Author(s): Lloyd Bradley\u003cbr\u003e • Publisher: Constable \u0026amp; Robinson\u003cbr\u003e • Publisher Imprint: Constable \u0026amp; Robinson\u003cbr\u003e • BISAC: Genres \u0026amp; Styles - Soul \u0026amp; R\u0026amp;B\u003c\/p\u003e\u003cp\u003eFrom 1968 to 1978; from 'Say It Loud - I'm Black and I'm Proud' to \u003ci\u003eOff The Wall\u003c\/i\u003e; from the Third Harlem Cultural Festival to the P-Funk Earth Tour: \u003ci\u003eFunk Is Its Own Reward\u003c\/i\u003e plots the journey of a Black American cultural movement that was always about far more than music.\u2028 \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e By putting the music firmly in the context of the movement, it uncovers the importance of black radio, how the wah-wah pedal was a happy accident, Motown's corporate role in the Dawn of Funk, why Sesame Street was the funkiest program on television, and so much more. \u003cp\u003e\u003c\/p\u003e Author Lloyd Bradley is one of the UK's leading experts on modern black music. He has worked as a music journalist for over thirty years and is the author of several acclaimed books. He splits his time between London and Florida. \u003cp\u003e\u003c\/p\u003e Joining Lloyd on this epic journey are a host of I-was-there contributors including but not limited to Bootsy Collins, Lynn Mabry of the Brides of Funkenstein, Isaac Hayes, Melvin Van Peebles, and George Clinton. \u003cbr\u003e","brand":"Constable \u0026 Robinson","offers":[{"title":"Hardcover","offer_id":47889463541911,"sku":"9781472123411","price":2668.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781472123411.webp?v=1781176547","url":"https:\/\/atlanticbooks.com\/products\/funk-is-its-own-reward-from-r-b-to-hip-hop-9781472123411","provider":"Atlantic Books","version":"1.0","type":"link"}