{"product_id":"get-seen-online-video-secrets-to-building-your-business-9780470525463","title":"Get Seen: Online Video Secrets to Building Your Business","description":"\u003cp\u003e • Author(s): Steve Garfield\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Marketing - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eUse online video to \u003ci\u003eGet Seen\u003c\/i\u003e and drive your business to new heights\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eThe new rules of social media are constantly changing. The world of online video is exploding. Hollywood is getting into the game, professional actors and writers are joining in, and independent producers are finding their niche. Now, companies are wide awake to the new opportunity that video presents for product and brand promotion, as well as long-term customer engagement.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAre you paying attention? Are you getting your business seen?\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eGet Seen\u003c\/i\u003e, online video maven Steve Garfield offers a quick and complete toolkit that shows you how to get the massive exposure that online video can give your business. Want proof? Look inside for: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eReal case studies of businesses using video to boost exposure and grow sales\u003c\/li\u003e \u003cli\u003eTools and strategies for expanding your business into the social Web\u003c\/li\u003e \u003cli\u003eSimple step-by-step guidelines and clever ideas for recording, editing, and exporting video\u003c\/li\u003e \u003cli\u003eTips on building a community around your content, increasing your views and your exposure, and getting your content to go viral\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eVideo is the ideal way to tell your story, which leads to more business.If you're ready to take full advantage of the newest resource in thesocial media arsenal, \u003ci\u003eGet Seen\u003c\/i\u003e is the guidebook you need.\u003c\/p\u003e \u003cp\u003e\"Steve Garfield is hilariously awesome. He gave us timely advice when we started our videoblog, and now he's put that advice and more into this ridiculously thorough guide.\"\u003cbr\u003e --\u003cb\u003eJIMMY FALLON, \u003ci\u003eLate Night with Jimmy Fallon\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45114559463575,"sku":"9780470525463","price":1840.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780470525463.webp?v=1767269847","url":"https:\/\/atlanticbooks.com\/products\/get-seen-online-video-secrets-to-building-your-business-9780470525463","provider":"Atlantic Books","version":"1.0","type":"link"}