{"product_id":"global-digital-consumerism-the-growth-of-ecommerce-since-1990s-and-a-way-forward-to-2035-all-about-ecommerce-technology-stratgey-tools-apps-ma-9798316170104","title":"GLOBAL DIGITAL CONSUMERISM, THE GROWTH OF ECOMMERCE SINCE 1990's AND A WAY FORWARD TO 2035: All about Ecommerce, Technology, Stratgey, Tools, Apps, Ma","description":"\u003cp\u003e • Author(s): Angshuman Chatterjee\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Industries - Computers \u0026amp; Information Technology\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\"GLOBAL DIGITAL CONSUMERISM, THE GROWTH OF ECOMMERCE SINCE 1990'S \u0026amp; A WAY FORWARD TO 2035 \" - BY ANGSHUMAN CHATTERJEE.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe journey began in the 1990s with early digital consumerism and has grown into a complex landscape defined by mobile commerce, omnichannel strategies, advanced analytics, and sustainable practices. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eLooking ahead, emerging technologies such as AI, blockchain, AR\/VR, and 5G will further transform the industry, while sustainability, legal compliance, and customer experience remain at its core. \u003cp\u003e\u003c\/p\u003eThe book presents a comprehensive journey through the evolution of digital commerce and maps a strategic roadmap for the future. It begins by exploring the rise of digital consumerism and early online retail in the 1990s, setting the stage for the emergence of global giants like Amazon, Alibaba, and eBay, alongside the dynamic growth of Indian pioneers such as Flipkart and Snapdeal. The book delves into fintech innovations that revolutionize payments and lending, and highlights the transformative power of EdTech through platforms like Coursera and BYJU's, which are reshaping education both globally and in India. In healthcare, digital solutions such as telemedicine and online pharmacies redefine patient care, while IT services, cloud adoption, and integrated ERPs drive operational excellence. The narrative then examines multi-channel, omni-channel, and multi-vendor strategies that enhance customer experience and streamline logistics, with advanced supply chain management and innovative logistics ensuring efficient product delivery. Funding and growth strategies-spanning VC, PE, and alternative financing-fuel rapid expansion, and ROI measurement tools guide performance optimization. Go-to-market and marketing strategies underscore the importance of digital channels, influencer and social media marketing, and conversion rate optimization, while data analytics and AI empower personalization and predictive decision-making. The book also investigates emerging technologies including blockchain, AR\/VR, IoT, and mobile commerce, which are set to transform payment systems, customer interactions, and operational processes. CSR, sustainability, and green eCommerce initiatives, alongside legal and regulatory compliance, reinforce ethical practices and build consumer trust. With a forward-looking roadmap for 2025-2035, key focus areas such as deep AI integration, immersive shopping experiences, global expansion, sustainable practices, and advanced data analytics are identified as the pillars driving the next phase of eCommerce innovation and growth. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eKey Focus with Facts across: \u003c\/b\u003e\u003cul\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eDigital Consumerism: \u003c\/b\u003e Evolved from 1990s online retail to global digital marketplaces.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eGlobal \u0026amp; Indian eCommerce: \u003c\/b\u003e Giants like Amazon, Alibaba, eBay and pioneers like Flipkart drive innovation.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eFintech \u0026amp; EdTech: \u003c\/b\u003e Digital payments, UPI, and education platforms reshape consumer experiences.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eHealthcare eCommerce: \u003c\/b\u003e Telemedicine and online pharmacies enhance patient care.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eIT Services \u0026amp; Cloud: \u003c\/b\u003e Cloud computing, ERP integration, and cybersecurity power operations.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eMulti-\/Omni-Channel: \u003c\/b\u003e Unified experiences across all sales channels.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eLogistics \u0026amp; SCM: \u003c\/b\u003e Advanced supply chains, last-mile delivery, and autonomous logistics boost efficiency.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eFunding \u0026amp; ROI: \u003c\/b\u003e VC, PE, and data analytics fuel growth and optimize performance.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eEmerging Technologies: \u003c\/b\u003e AI, AR\/VR, blockchain, and IoT revolutionize shopping.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eCSR \u0026amp; Sustainability: \u003c\/b\u003e Green practices and ethical sourcing build trust.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eLegal Compliance: \u003c\/b\u003e Global data privacy, consumer protection, and regulatory standards.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cb\u003eFuture Roadmap: \u003c\/b\u003e Emphasis on AI integration, immersive experiences, sustainability, and global expansion (2025-2035).\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":45556202471575,"sku":"9798316170104","price":7818.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798316170104.webp?v=1768591021","url":"https:\/\/atlanticbooks.com\/products\/global-digital-consumerism-the-growth-of-ecommerce-since-1990s-and-a-way-forward-to-2035-all-about-ecommerce-technology-stratgey-tools-apps-ma-9798316170104","provider":"Atlantic Books","version":"1.0","type":"link"}