{"product_id":"globalization-of-language-and-culture-in-asia-the-impact-of-globalization-processes-on-language-9781847061836","title":"Globalization of Language and Culture in Asia: The Impact of Globalization Processes on Language","description":"\u003cp\u003e • Author(s): Viniti Vaish\u003cbr\u003e • Publisher: Continuum\u003cbr\u003e • Publisher Imprint: Continuum\u003cbr\u003e • BISAC: Linguistics - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe impact of globalization processes on language is an emergent field in sociolinguistics. To date there has not been an in-depth look at this in Asia, although Asia includes the two most populous globalizing economies of the world, India and China. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eCovering the major themes in the field of globalization and language, this book will take a look at topics such as English emerging as the medium of instruction for subjects like mathematics and science. Another theme is the rise of Mandarin as a potentially 'global' language networking the Chinese diaspora. The cultural contexts of Asia, specifically the Sinic, Hindu and Islamic civililizations give the processes of globalization and language a unique dimension. \u003cp\u003e\u003c\/p\u003eThis book is suitable for researchers and postgraduate students in all fields of sociolinguistic enquiry.","brand":"Continuum","offers":[{"title":"Hardcover","offer_id":45083966374039,"sku":"9781847061836","price":20274.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781847061836.webp?v=1767264223","url":"https:\/\/atlanticbooks.com\/products\/globalization-of-language-and-culture-in-asia-the-impact-of-globalization-processes-on-language-9781847061836","provider":"Atlantic Books","version":"1.0","type":"link"}