{"product_id":"guide-to-management-research-methods-9781405115124","title":"Guide to Management Research Methods","description":"\u003cp\u003e • Author(s): Mandy Van Der Velde\u003cbr\u003e • Publisher: Wiley-Blackwell\u003cbr\u003e • Publisher Imprint: Wiley-Blackwell\u003cbr\u003e • BISAC: Education\u003c\/p\u003e\u003cp\u003eThis text shows business students how to conduct reliable research and how to argue the soundness of their research approach. \u003cbr\u003e  \u003c\/p\u003e\u003cli style=\"list-style: none\"\u003e\n\u003cbr\u003e  *A practical introduction to research methods for business students.\u003cbr\u003e  *Gives students the ability to conduct reliable research on the basis of empirical field data.\u003cbr\u003e  *Takes students through the research process systematically, from the initial definition of a research problem to the final presentation of results.\u003cbr\u003e  *Demonstrates the interrelationships between the different stages in a research project.\u003cbr\u003e  *Helps students to decide which methods are most appropriate.\u003cbr\u003e  *Teaches students to think both critically and creatively about research methods.\u003cbr\u003e  *Includes the most up-to-date methods, including use of the Internet and email.\u003cbr\u003e  *Supported by real-life examples, cases and practical guidelines.\u003c\/li\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Paperback","offer_id":45201334272151,"sku":"9781405115124","price":3009.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781405115124.webp?v=1767667883","url":"https:\/\/atlanticbooks.com\/products\/guide-to-management-research-methods-9781405115124","provider":"Atlantic Books","version":"1.0","type":"link"}