{"product_id":"how-to-promote-publicize-and-advertise-your-growing-business-getting-the-word-out-without-spending-a-fortune-9780471551935","title":"How to Promote, Publicize, and Advertise Your Growing Business: Getting the Word Out Without Spending a Fortune","description":"\u003cp\u003e • Author(s): Kim Baker\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Advertising \u0026amp; Promotion\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBuilds on what you already know about communications as a basis for becoming an expert in getting messages out to your own marketplace. In-depth coverage explains how to create, manage and produce cost effective advertising, publicity, brochures, catalogs and public relations events. Provides succinct guidelines, step-by-step checklists, easy-to-use charts, money-saving tips for budgets of all sizes and real-world examples which demonstrate the concepts in action.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Paperback","offer_id":45114857390231,"sku":"9780471551935","price":1529.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780471551935.webp?v=1767270163","url":"https:\/\/atlanticbooks.com\/products\/how-to-promote-publicize-and-advertise-your-growing-business-getting-the-word-out-without-spending-a-fortune-9780471551935","provider":"Atlantic Books","version":"1.0","type":"link"}