{"product_id":"how-to-speak-so-people-really-listen-the-straight-talking-guide-to-communicating-with-influence-and-impact-9780857087201","title":"How to Speak So People Really Listen: The Straight-Talking Guide to Communicating with Influence and Impact","description":"\u003cp\u003e • Author(s): Paul McGee\u003cbr\u003e • Publisher: Capstone\u003cbr\u003e • Publisher Imprint: Capstone\u003cbr\u003e • BISAC: Business Communication - Meetings \u0026amp; Presentations\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLearn how to inspire your audience with best-selling author Paul McGee!\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e13 things you'll discover when reading this book...\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1.\u003c\/b\u003e The big lesson Steve Jobs learnt when an advertising exec threw something at him... and how it will help how you communicate.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2.\u003c\/b\u003e Seven ways to manage your nerves (surprisingly, you don't want to eliminate them).\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3.\u003c\/b\u003e Why our obsession with body language is totally wrong, and what to focus on instead.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4.\u003c\/b\u003e Why you must think about a beachball before you next speak. Believe me, it's essential.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5.\u003c\/b\u003e A question your audience is always thinking, and how to ensure you provide the answer.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6.\u003c\/b\u003e The most common mistake experienced presenters make that nervous ones never do.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7.\u003c\/b\u003e Why so many presentations cure insomnia, and how to make sure you're serving an extra strong double espresso instead.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8.\u003c\/b\u003e The number one thing most presenters forget to bring when they're speaking to others.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9.\u003c\/b\u003e Discover the most underprepared part of your presentation, and how to avoid making the same mistake.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10.\u003c\/b\u003e What women's magazines and TV soap operas have to teach us about audience engagement.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11.\u003c\/b\u003e What I learnt from a guy with one of the most powerful memories on the planet, and how it can transform your communication.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e12.\u003c\/b\u003e Discover Tony Blair's biggest fear when Prime Minister, and how you can tackle the same issue with confidence.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e13.\u003c\/b\u003e Why you don't have to be funny to use humour in your presentation, and three easy ways to do it. \u003c\/p\u003e","brand":"Capstone","offers":[{"title":"Paperback","offer_id":45032595423383,"sku":"9780857087201","price":1103.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780857087201.webp?v=1769208245","url":"https:\/\/atlanticbooks.com\/products\/how-to-speak-so-people-really-listen-the-straight-talking-guide-to-communicating-with-influence-and-impact-9780857087201","provider":"Atlantic Books","version":"1.0","type":"link"}