{"product_id":"im-with-the-brand-the-secret-dialogue-between-what-we-buy-and-who-we-are-9781845298876","title":"I'm With the Brand: The Secret Dialogue Between What We Buy and Who We Are.","description":"\u003cp\u003e • Author(s): Glenn Burgess\u003cbr\u003e • Publisher: Little, Brown Book Group\u003cbr\u003e • Publisher Imprint: Little, Brown Book Group\u003cbr\u003e • BISAC: Management - General\u003c\/p\u003e\u003cp\u003eConsumers today like to think they are immune to brands, but their behaviour tells a different story. Businesses know that and are exploiting the new technologies to get us to buy into their brands. This title tells the story of how what we buy has increasingly come to define who we are.\u003c\/p\u003e","brand":"Little, Brown Book Group","offers":[{"title":"Paperback","offer_id":47891747471511,"sku":"9781845298876","price":2442.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781845298876.webp?v=1781184705","url":"https:\/\/atlanticbooks.com\/products\/im-with-the-brand-the-secret-dialogue-between-what-we-buy-and-who-we-are-9781845298876","provider":"Atlantic Books","version":"1.0","type":"link"}