{"product_id":"language-ideologies-and-the-globalization-of-standard-spanish-9781441187406","title":"Language Ideologies and the Globalization of 'Standard' Spanish","description":"\u003cp\u003e • Author(s): Darren Paffey\u003cbr\u003e • Publisher: Bloomsbury Publishing PLC\u003cbr\u003e • Publisher Imprint: Bloomsbury Publishing PLC\u003cbr\u003e • BISAC: Linguistics - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book examines how language ideologies are manifested in newspaper media. Using the Spanish press as a case study it considers how media discourse both from and about the Real Academia Española constitutes a set of 'language ideological debates' in which the institution represents a vision of what the Spanish language is and what it should be like. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003ePaffey adopts a Critical Discourse Analysis approach to a large corpus of texts from Spain's best-selling daily newspapers, \u003ci\u003eEl País\u003c\/i\u003e and \u003ci\u003eABC\u003c\/i\u003e. More generally, the book sheds light on how institutions produce and maintain visions of 'standard language' in the contemporary context. A global language, such as Spanish, is by nature more widely used outside of the nation state in question than in it. \u003cp\u003e\u003c\/p\u003eThe book covers recent research on language ideologies, standardization and CDA and considers the application of these to three core discursive themes: language unity and a concept of a 'panhispanic' speech community; the RAE's construction of its authority; and institutional ideologies and management of language on a global scale.","brand":"Bloomsbury Publishing PLC","offers":[{"title":"Hardcover","offer_id":45084769124503,"sku":"9781441187406","price":20263.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781441187406.webp?v=1767264749","url":"https:\/\/atlanticbooks.com\/products\/language-ideologies-and-the-globalization-of-standard-spanish-9781441187406","provider":"Atlantic Books","version":"1.0","type":"link"}