{"product_id":"marketing-and-social-media-a-guide-for-libraries-archives-and-museums-9781538142943","title":"Marketing and Social Media: A Guide for Libraries, Archives, and Museums","description":"\u003cp\u003e • Author(s): Lorri Mon | Christie Koontz\u003cbr\u003e • Publisher: Rowman \u0026amp; Littlefield Publishers\u003cbr\u003e • Publisher Imprint: Rowman \u0026amp; Littlefield Publishers\u003cbr\u003e • BISAC: Library \u0026amp; Information Science - Archives \u0026amp; Speciallibraries\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis updated new edition is a much- needed guide to marketing for libraries, archives, and museum professionals in the social media age. It is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing and deliberately managing a comprehensive marketing campaign.\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Hardcover","offer_id":46452958757015,"sku":"9781538142943","price":11459.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781538142943.webp?v=1769143014","url":"https:\/\/atlanticbooks.com\/products\/marketing-and-social-media-a-guide-for-libraries-archives-and-museums-9781538142943","provider":"Atlantic Books","version":"1.0","type":"link"}