{"product_id":"mass-notification-and-crisis-communications-planning-preparedness-and-systems-9781439874387","title":"Mass Notification and Crisis Communications: Planning, Preparedness, and Systems","description":"\u003cp\u003e • Author(s): Denise C. Walker\u003cbr\u003e • Publisher: Taylor \u0026amp; Francis\u003cbr\u003e • Publisher Imprint: CRC Press\u003cbr\u003e • BISAC: Disasters \u0026amp; Disaster Relief\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMass communication in the midst of a crisis must be done in a targeted and timely manner to mitigate the impact and ultimately save lives. Based on sound research, real-world case studies, and the author's own experiences, \u003cstrong\u003eMass Notification and Crisis Communications: Planning, Preparedness, and Systems\u003c\/strong\u003e helps emergency planning professionals create a crisis communications plan that works by establishing upfront relationships with responders, enacting protocols, and utilizing technology to effectively message the intended audience.\u003c\/p\u003e\u003cp\u003eProviding communication best practices to professionals, the book: \u003c\/p\u003e\u003cul\u003e \u003cp\u003e \u003c\/p\u003e \u003cli\u003eReviews the challenges organizations face with communications in the face of various types of disasters \u003c\/li\u003e \u003cli\u003eHelps to outline the target audience of the communiquÃ©\u003c\/li\u003e \u003cli\u003eDescribes different communication techniques used throughout history during peace and wartime\u003c\/li\u003e \u003cli\u003eProvides methods for getting the right message across the first time\u003c\/li\u003e \u003cli\u003eExplores how social media can be a powerful tool in message dissemination\u003c\/li\u003e \u003cli\u003eExamines the legal landscape to ensure managers are in compliance with international, federal, state, and local regulatory requirements\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eAligned with the U.S. Department of Homeland Security's National Emergency Communications Plan--as well as the U.S. strategic plan to improve emergency response communications--the book provides recommendations to key decision makers given all considerations that must be weighed and factored in during a crisis. \u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Hardcover","offer_id":45235922829463,"sku":"9781439874387","price":13149.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781439874387.webp?v=1769211372","url":"https:\/\/atlanticbooks.com\/products\/mass-notification-and-crisis-communications-planning-preparedness-and-systems-9781439874387","provider":"Atlantic Books","version":"1.0","type":"link"}