{"product_id":"modern-pharmaceutical-industry-a-primer-a-primer-9780763766368","title":"Modern Pharmaceutical Industry: A Primer: A Primer","description":"\u003cp\u003e • Author(s): Thomas M. Jacobsen | Albert I. Wertheimer\u003cbr\u003e • Publisher: Jones \u0026amp; Bartlett Publishers\u003cbr\u003e • Publisher Imprint: Jones \u0026amp; Bartlett Publishers\u003cbr\u003e • BISAC: Pharmacy\u003c\/p\u003e\u003cp\u003eModern Pharmaceutical Industry: A Primer comprehensively explains the broad range of divisions in the complex pharmaceutical industry. Experts actively involved in each component discuss their own contribution to a pharmaceutical company's work and success. Divisions include regulatory affairs, research and development, intellectual property, pricing, marketing, generics, OTC, and more. The seventeen chapters included in this resource offer a wide range of topics, from discovery and formulation to post-approval and legal. Readers will be given a detailed look at the structure of a contemporary drug company and a thorough understanding of what goes on behind the scenes. Modern Pharmaceutical Industry: A Primer is a valuable resource for all pharmacy students, new hires at pharmaceutical companies, drug company management, and academic health center libraries. No other text provides a comprehensive look at one of the most dynamic industries related to the modern healthcare system.\u003c\/p\u003e","brand":"Jones \u0026 Bartlett Publishers","offers":[{"title":"Paperback","offer_id":47584572211351,"sku":"9780763766368","price":15023.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780763766368.webp?v=1774957053","url":"https:\/\/atlanticbooks.com\/products\/modern-pharmaceutical-industry-a-primer-a-primer-9780763766368","provider":"Atlantic Books","version":"1.0","type":"link"}