Open Source E-Commerce-Leitfaden. Analyse, Evaluierung und Vergleich von Open Source Web-Shop-Systemen

Name: Open Source E-Commerce-Leitfaden. Analyse, Evaluierung und Vergleich von Open Source Web-Shop-Systemen
Brand: Grin Verlag
SKU: 9783656312895
Price: 6427.0 INR
Availability: OutOfStock

by Leroy Füllgraf

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ISBN13: 9783656312895
Binding: Paperback
Subject: N/A
Publisher: Grin Verlag
Publisher Imprint: Grin Verlag
Publication Date: November 17, 2012
Pages: 88
Original Price: USD 61.5
Language: German
Edition: N/A
Item Weight: 127 grams
BISAC Subject(s): Industries / General

About The Book

Bachelorarbeit aus dem Jahr 2011 im Fachbereich Informatik - Wirtschaftsinformatik, Note: 1,0, Fachhochschule Brandenburg (Brandenburg University of Applied Sciences), Sprache: Deutsch, Abstract: Mit der starken Verbreitung des Internets zum Ende der neunziger Jahre, begann auch die Erfolgsgeschichte des Online-Handels. Der Begriff Online-Handel bezeichnet im Allgemeinen jede geschäftliche Transaktion, bei der zwischen dem Anbieter und dem Nachfrager für die Leistungspräsentation, -erbringung oder -vereinbarung im World Wide Web, elektronische Kommunikationstechniken eingesetzt werden. Diese Arbeit konzentriert sich neben B2B, C2B und C2C, auf die elektronische Erfüllung der Geschäftsbeziehung B2C. Bei der Auswahl des optimalen Shop-Systems gibt es verschiedene Vorgehensweisen. Ein ausschlaggebender Grund für die Entscheidung zu einem kostenfreien Open Source Shop-System sind meist die geringeren Anschaffungskosten für Software und Hardware. Diese Einsparung kann sich jedoch schnell negativ auswirken, wenn nicht weitere Kriterien bei der Auswahl beachtet werden. Ein umfassender Systemvergleich, angepasst an die Anforderungen des Unternehmens und der Qualifikation der Mitarbeiter, spielt dabei eine wichtige Rolle. Diese Arbeit führt einen allgemeinen Vergleich der Systeme Magento Community Edition, OXID eShop, PrestaShop, FWP Shop durch. Magento ist seit dem Jahr 2007 in der Entwicklung und schon jetzt eines der bekanntesten Open Source Shop-Systeme der Welt. Der OXID Shop wird von dem Unternehmen OXID esales AG vertrieben und entwickelt. Er erfreut sich, ähnlich dem PrestaShop, stetig steigender Beliebtheit und gehört schon jetzt zu den meist genutzten Open Source Shop Systemen Deutschlands. Im Anschluss der Systemanalysen folgt ein Systemvergleich unter den Kriterien Installation, Serverlast & Ladezeit, Usability Backend, Analyse & Statistik, Extension, Deutscher Markt - Vorbereitung, Frontend Gestaltung, SEO, Zahlungs- & Versandoptionen, Sicherheit, Absatzopt

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