{"product_id":"organisations-as-messengers-of-sustainability-measurements-the-influence-of-the-organisation-type-on-the-acceptance-of-a-sustainability-measurement-a-9783346746061","title":"Organisations as messengers of sustainability measurements: The influence of the organisation type on the acceptance of a sustainability measurement a","description":"\u003cp\u003e • Author(s): Celia Bormuth\u003cbr\u003e • Publisher: Grin Verlag\u003cbr\u003e • Publisher Imprint: Grin Verlag\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMaster's Thesis from the year 2022 in the subject Business economics - Miscellaneous, grade: 1,0, course: Sustainability Mangement, language: English, abstract: Consumers increasingly integrate sustainability into their decision making. This is relevant for non-market players who aim to support sustainable consumer behaviours. This research explores how business, governmental and civil society players as a messenger influence the success of their communication initiatives to promote sustainable consumer behaviours. Therefore, the method of nudges will be taken as an example with a precommitment nudge.\u003c\/p\u003e","brand":"Grin Verlag","offers":[{"title":"Paperback","offer_id":45565510582423,"sku":"9783346746061","price":6277.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9783346746061.webp?v=1767931017","url":"https:\/\/atlanticbooks.com\/products\/organisations-as-messengers-of-sustainability-measurements-the-influence-of-the-organisation-type-on-the-acceptance-of-a-sustainability-measurement-a-9783346746061","provider":"Atlantic Books","version":"1.0","type":"link"}