{"product_id":"out-innovate-the-competition-9780639709284","title":"Out-innovate the competition","description":"\u003cp\u003e • Author(s): Johann Botha\u003cbr\u003e • Publisher: de Roodebode\u003cbr\u003e • Publisher Imprint: de Roodebode\u003cbr\u003e • BISAC: Strategic Planning\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn Out-innovate the Competition, we show you how to develop good ideas fast. But that alone is not enough; we also show you how to validate that ideas are worth pursuing before making significant investments in further development of these ideas. \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eWe call the method The Innovation Sprint. \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eAn Innovation Sprint is a four-day focused effort to translate user or customer problems and needs, into an idea, that can be tested, to validate if the idea is desirable, feasible, and viable. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003eWithin four days, you will know if you need to spend time, effort, and resources pursuing the idea because it's a winner, or not!\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46416935420055,"sku":"9780639709284","price":1394.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780639709284.webp?v=1769065363","url":"https:\/\/atlanticbooks.com\/products\/out-innovate-the-competition-9780639709284","provider":"Atlantic Books","version":"1.0","type":"link"}