{"product_id":"permission-marketing-turning-strangers-into-friends-and-friends-into-customers-9781416526667","title":"Permission Marketing: Turning Strangers Into Friends And Friends Into Customers","description":"\u003cp\u003e • Author(s): Seth Godin\u003cbr\u003e • Publisher: Simon \u0026amp; Schuster\u003cbr\u003e • Publisher Imprint: Simon \u0026amp; Schuster\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003eSeth Godin explains permission marketing, the ground-breaking concept that enables marketers to shape their message so that consumers will willingly accept it. Informative case studies show how marketers are already profiting from this new approach.\u003c\/p\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Paperback","offer_id":46465132331159,"sku":"9781416526667","price":325.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781416526667.webp?v=1769307363","url":"https:\/\/atlanticbooks.com\/products\/permission-marketing-turning-strangers-into-friends-and-friends-into-customers-9781416526667","provider":"Atlantic Books","version":"1.0","type":"link"}