{"product_id":"predictive-business-analytics-forward-looking-capabilities-to-improve-business-performance-9781118175569","title":"Predictive Business Analytics: Forward Looking Capabilities to Improve Business Performance","description":"\u003cp\u003e • Author(s): Lawrence Maisel\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Leadership\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Inside Flap\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePREDICTIVE BUSINESS ANALYTICS\u003c\/b\u003e Forward-Looking Capabilities to Improve Business Performance \u003c\/p\u003e\u003cp\u003eWith the massive abundance of big data, a lack of flexible strategies, and the business world growing increasingly more complex thanks to globalization, more and more organizations are clamoring for better processes and tools to make smarter decisions. \u003c\/p\u003e\u003cp\u003eRedefine the way your organization does business with the techniques and tools in \u003ci\u003ePredictive Business Analytics\u003c\/i\u003e. Industry leaders Lawrence Maisel and Gary Cokins equip you with the definitive tools to anticipate future events, forecast possible outcomes, and make decisions that translate into the ultimate competitive advantage. \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003ePredictive Business Analytics\u003c\/i\u003e, Maisel and Cokins shatter the myths about this new paradigm, revealing how you can integrate predictive business analytics with other important business management and improvement methods, such as budgeting, forecasting, and performance reporting. \u003c\/p\u003e\u003cp\u003eWith an abundance of case examples, this guide insightfully considers: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eWhy predictive business analytics is the next \"new\" wave\u003c\/li\u003e \u003cli\u003ePutting the predictive business analytics model to work in your business\u003c\/li\u003e \u003cli\u003eDeveloping predictive business analytics--the guiding principles\u003c\/li\u003e \u003cli\u003eHow to get started with a predictive business analytics function\u003c\/li\u003e \u003cli\u003eDeploying the predictive business analytics function\u003c\/li\u003e \u003cli\u003eWhat happens when you integrate business intelligence, business analytics, and enterprise performance management\u003c\/li\u003e \u003cli\u003ePutting your money where your strategy is: driver-based budgets\u003c\/li\u003e \u003cli\u003eMoving from aspirations to practice with analytics\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eRead \u003ci\u003ePredictive Business Analytics\u003c\/i\u003e and exploit the power of data in your business to get ahead of the competition--and stay there.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45116287844503,"sku":"9781118175569","price":3482.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781118175569.webp?v=1767271554","url":"https:\/\/atlanticbooks.com\/products\/predictive-business-analytics-forward-looking-capabilities-to-improve-business-performance-9781118175569","provider":"Atlantic Books","version":"1.0","type":"link"}