{"product_id":"preparing-effective-business-plans-an-entrepreneurial-approach-9780133506976","title":"Preparing Effective Business Plans: An Entrepreneurial Approach","description":"\u003cp\u003e • Author(s): Bruce Barringer\u003cbr\u003e • Publisher: Pearson\u003cbr\u003e • Publisher Imprint: Pearson\u003cbr\u003e • BISAC: Management - General\u003c\/p\u003e\u003cp\u003e\u003ci\u003eFor undergraduate and graduate courses in entrepreneurship\u003c\/i\u003e\u003c\/p\u003e  This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan.  \u003cb\u003eTeaching and Learning Experience\u003c\/b\u003e\u003cbr\u003e This text will provide a better teaching and learning experience--for you and your students. Here's how:   \u003cul\u003e \u003cli\u003e\n\u003cb\u003eFocus on the \"Front End\" of the Entrepreneurial Process\u003c\/b\u003e: The entrepreneurial process is discussed and defined as part of the comprehensive business plan process. \u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eGive Students a Solid Point of Reference\u003c\/b\u003e: A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book. \u003c\/li\u003e \u003cli\u003e\n\u003cb\u003ePresent Special Insights on Presenting and Writing a Business Plan\u003c\/b\u003e: The book provides tips and suggesting for presenting a business plan with confidence and pose and includes a 12 slide PowerPoint with suggestions on what to include on each slide. \u003c\/li\u003e \u003c\/ul\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46490066026647,"sku":"9780133506976","price":13654.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780133506976.jpg?v=1766344115","url":"https:\/\/atlanticbooks.com\/products\/preparing-effective-business-plans-an-entrepreneurial-approach-9780133506976","provider":"Atlantic Books","version":"1.0","type":"link"}