{"product_id":"protocol-to-manage-relationships-today-modern-relationship-management-based-upon-traditional-values-9789463724159","title":"Protocol to Manage Relationships Today: Modern Relationship Management Based Upon Traditional Values","description":"\u003cp\u003e • Author(s): Jean Paul Wijers\u003cbr\u003e • Publisher: Amsterdam University Press\u003cbr\u003e • Publisher Imprint: Amsterdam University Press\u003cbr\u003e • BISAC: Business Etiquette\u003c\/p\u003e\u003cp\u003e\u003ci\u003eProtocol to Manage Relationships Today\u003c\/i\u003e explains the contemporary value of protocol, not only for monarchies or diplomatic institutes, but for any non-profit or for-profit organisation. This book presents modern protocol as a tool to build strong, authentic networks of reciprocal relationships. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e When used effectively protocol can: \u003cbr\u003e - Increase the effect of the networking activities of an organisation. Protocol gives a professional structure to relationship management, to achieve access to the 'right' networks and a reciprocal relationship with the most valued stakeholders.\u003cbr\u003e - Deepen relationships. In our world there is so much focus on pragmatism in building relationships - protocol focuses on the common ground to gain value.\u003cbr\u003e - Be used as a valuable tool in a post COVID-19 era, where the need for space and time to build real and authentic relationships is well understood. \u003cp\u003e\u003c\/p\u003e The book defines how tested values perfectly fit in today's society, where modern organisations want to build effective relationships and communities. \u003cp\u003e\u003c\/p\u003e This book is focused on developing an increasingly vital expertise for professionals who deal with complex relationship management issues on a strategic and tactical operational level. They come from different fields, such as government institutions, non-profit organisations and commercial environments. \u003cp\u003e\u003c\/p\u003e This book also gives protocol officers a contemporary approach towards the application of protocol. It is not designed as a complete guide to all the rules of protocol, but it describes how to translate the context into a tailor-made protocol for each meeting or event. The book explains protocol as a flexible method to handle unique situations. \u003cp\u003e\u003c\/p\u003e Protocol is presented on four levels: the 'why' of protocol; the strategic and tactical level; the practical implementation; and the execution of protocol. \u003cp\u003e\u003c\/p\u003e \u003ci\u003eProtocol to Manage Relationships Today\u003c\/i\u003e is written by Europe's foremost protocol experts with collective years of experience with the management of networking meetings and events at the highest level.","brand":"Amsterdam University Press","offers":[{"title":"Paperback","offer_id":45045435170967,"sku":"9789463724159","price":3393.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9789463724159.webp?v=1769216623","url":"https:\/\/atlanticbooks.com\/products\/protocol-to-manage-relationships-today-modern-relationship-management-based-upon-traditional-values-9789463724159","provider":"Atlantic Books","version":"1.0","type":"link"}