{"product_id":"realty-blogging-build-your-brand-and-out-smart-your-competition-9780071478953","title":"Realty Blogging: Build Your Brand and Out-Smart Your Competition","description":"\u003cp\u003e • Author(s): Richard Nacht\u003cbr\u003e • Publisher: McGraw-Hill Companies\u003cbr\u003e • Publisher Imprint: McGraw-Hill Companies\u003cbr\u003e • BISAC: Real Estate - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003e\"Nacht and Chaney are the first ones to specifically address the huge potential blogging holds for real estate professionals. The authors go beyond the hype and explain in detail the tangible benefits of real-estate industry blogging when used as a strategic marketing medium.\"\u003c\/p\u003e \u003cp\u003eJohn E. Featherston\u003c\/p\u003e \u003cp\u003eREAL ESTATE Magazine, Publisher\u003c\/p\u003e \u003cp\u003ePresident \u0026amp; CEO, RISMedia\u003c\/p\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Paperback","offer_id":45408390283415,"sku":"9780071478953","price":2079.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780071478953.webp?v=1767309795","url":"https:\/\/atlanticbooks.com\/products\/realty-blogging-build-your-brand-and-out-smart-your-competition-9780071478953","provider":"Atlantic Books","version":"1.0","type":"link"}